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Rhythm of a place: WunderLocke

Our partnership with WunderLocke began before the hotel even opened in Munich – wellbeing built into the brand from the start, not added on later.

Since 2021, we've designed and run the hotel's yoga and wellbeing concept as an inhouse studio. What started as a single weekly session has grown into a full schedule of classes throughout the week.

Fully managed, end to end.  We handle everything the program needs to run: concept, teacher selection, scheduling, bookings, billing and ongoing coordination. The hotel gets a living wellbeing offering — without taking on any of the operational work.

Character. Every session reflects the hotel's character, expressed through movement, language and atmosphere — so the program feels like part of the place, not a generic add-on.

Today. Today the studio is filled in equal parts by hotel guests and the local community, a roughly fifty-fifty mix that brings people into the same room and creates a rhythm extending into the restaurant and bar. A wellbeing offering that adds to the guest experience and to the life of the house.

Five years on, it's still running. 

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